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Make a Child's Christmas with Wilde Toyota

Make a Child’s Christmas with Wilde Toyota

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Make a Child’s Christmas with Wilde Toyota! For the past ten years Wilde Toyota has been proud to help make Christmas special for needy children by serving as a Toys for Tots drop off location. Originally established in 1947 by the Marines, there is still a great need for this organization’s good works 60 years later and Wilde Toyota is proud to support Toys for Tots again this year.

Please drop off your new, unwrapped toys during through December 10th. If you donate a toy worth $20 or more, enjoy a complimentary oil change on us!

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Help Us Address Hunger Locally

Help Us Address Hunger Locally

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For the entire month of November, Wilde Toyota is hosting a Hunger Task Force MyPlate Food Drive, collecting and providing healthy food items for our neighbors in need. Hunger hits Milwaukee hard around the holidays, but you can help by grabbing a few extra non-perishable items and dropping them off in the donation boxes at Wilde Toyota, beginning November 1, 2017Last year, Wilde Toyota contributed 461 pounds of food donations with your help—this year, our goal is to collect over 600 pounds!

We encourage you to donate wholesome, nutritious food choices from the Hunger Task Force MyPlate Preferred Food Items List. When selecting your holiday donations, look for heathy non-perishables, like: canned fruit in 100% juice; low-sodium, canned vegetables; whole grain foods with no sugar added; boxed, low-fat milk; nutritious foods for on-the-go; and salt-free condiments.

Hunger Task Force is Milwaukee’s free, local food bank and Wisconsin’s leading anti-hunger association. The organization was founded in 1974 by parents who advocated for the establishment of a breakfast program in the Milwaukee Public School Systems. The group developed, eventually forming Milwaukee’s first food bank in the early 1980’s. Hunger Task Force not only provides a safety net of emergency food to a network of local food pantries and meal programs, but also is the only food bank that does not charge for food, delivery or a network membership. 

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Recap: Biking for the Zoological Society of Milwaukee

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Recap: Biking for the Zoological Society of Milwaukee! Recently our Wilde Toyota Bike Team of 7 employees got together to aid in raising fund for the Zoological Society of Milwaukee. You may remember we most recently took part in Biking for MS.

Recap: Biking for the Zoological Society of MilwaukeeOn the event website it is described as, “With its hills, winding paths and beautiful setting, the Milwaukee County Zoo is a great place to ride your bike. At the Zoological Society of Milwaukee’s annual bike ride fundraiser, you can do just that. Kids can cruise in the Critter Caravan, a special 2.5-mile kids’ route through the Zoo. Their favorite plush-toy animal friends can tag along in a bike basket or backpack. Seasoned riders with a passion for pedaling can choose one of the distance routes (10- to 20-mile+ rides) that start at the Zoo and continue north along the Menomonee River Parkway and the Oak Leaf Trail.

Recap: Biking for the Zoological Society of Milwaukee

Kids can enjoy a post-ride snack, make some crafts and get a temporary tattoo in the Kids Zone. After the ride, all participants can park their bike in the Bike Corral and enjoy lunch. Rides start at 8 and 8:15 a.m. The registration fee includes entry to the Zoo and parking, a continental breakfast, lunch and a long-sleeve T-shirt. Remember to bring your bike helmet.”

The zoological society of Milwaukee aims to “take part in conserving wildlife and endangered species, to educate people about the importance of wildlife and the environment, and to support the Milwaukee County Zoo. The Zoological Society of Milwaukee was established in 1910 as an informal group of community leaders who bought animals and raised funds for the Zoo. Today it is a non-profit 501(c)3 organization with the mission to conserve, educate and support the Milwaukee County Zoo. The Society has 44 full-time and 10 part-time employees who manage daily operations and programs. In the 2014-15 fiscal year, the Society raised more than $7.6 million to support the Milwaukee County Zoo.”

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Wilde Toyota Wins Top Choice Award For New Car Dealer

Wilde Toyota Wins Top Choice Award For New Car Dealer

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Wilde Toyota Wins Top Choice Award For New Car Dealer! Recently the Milwaukee Journal Sentinel released its annual Top Choice Awards for 2017, and we were so thrilled to see that we were chosen in the New Car Dealer Category. Over 50,000 votes were cast this year and we are so thrilled that you voted for us! This award comes after we recently also won in the 2017 Best of West Allis Awards. Wilde Toyota has partnered locally with Toys for Tots, Fisher House, the Hunger Task Force of Milwaukee, and Toyota’s Best Damn Bike Tour for MS Research.

“At Wilde Toyota, we take pride in delivering excellent service and continuously strive to find opportunities to get involved in our community,” said Wilde Toyota General Manager Joe Zanella. “We are honored that our humble efforts have been recognized, and we look forward to continuing to foster an environment where our team is encouraged to give back.”

Thanks to our incredible customers for making this job truly rewarding and to our amazing staff for continually providing excellent service. Had a great experience? Share now at Ilovewildetoyota.com! For more Wilde Toyota News, Follow Wilde Toyota on Twitter or Like us on Facebook.

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Wilde Toyota Participates in Bike MS for Multiple Sclerosis

Wilde Toyota Participates in Bike MS for Multiple Sclerosis

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Wilde Toyota Participates in Bike MS for Multiple Sclerosis! On August 10th, a team of 11 Wilde Toyota employees participated in BIKE MS: Toyota Best Dam Bike Tour, biking 50 miles from Pewaukee to Whitewater. Our team grew this year from last year, adding nine employees to our roster. The race is pretty special as it is all-inclusive and features multiple route options each day, allowing the rider to choose how they experience the Wisconsin terrain. The race was sponsored by the National Multiple Sclerosis Society-Wisconsin Chapter, with funds raised going to Multiple Sclerosis research. Toyota dealers in both Milwaukee and Madison presented the race locally.

Wilde Toyota Participates in Bike MS for Multiple Sclerosis

Pictured left to right: Noman Arshad, Rachel Pigo, John McNelis, Jonah Lubsey

More About Multiple Sclerosis:

More than 2.3 million people are affected worldwide by MS; however, the Center for Disease Control and Prevention (CDC) does not require U.S. physicians to report new cases, and because symptoms can be completely invisible, the prevalence of MS in the U.S. can only be estimated. Multiple sclerosis is a chronic, unpredictable disease of the central nervous system (CNS), which is made up of the brain, spinal cord and optic nerves. It is thought to be an immune-mediated disorder, in which the immune system incorrectly attacks healthy tissue in the CNS.

MS can cause many symptoms, including blurred vision, loss of balance, poor coordination, slurred speech, tremors, numbness, extreme fatigue, problems with memory and concentration, paralysis, and blindness and more. These problems may come and go or persist and worsen over time. Most people are diagnosed between the ages of 20 and 50, although individuals as young as 2 and as old as 75 have developed it.

More About Bike MS: 

Bike MS is the number one fundraising cycling series in the nation and raises more money than any other cycling event for any other cause. To date, Bike MS cyclists, volunteers and donors have raised over $1 billion.

In September we will also be participating in a Bike Ride for the Zoological Foundation of Milwaukee. Stay tuned for our re-cap! For more Wilde Toyota news, Follow Wilde Toyota on Twitter or Like us on Facebook.

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Wilde Toyota Milwaukee Auto Show

Get a $500 AutoShow Bonus For Your Trade!

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We’re so excited about the Milwaukee Auto Show that we are offering a $500 Wilde Autoshow Bonus on your trade in starting Feb 25- March 5. Please note that residency restrictions apply. Please call (414) 545-8010 for full details.

The event will be fun for the family with a variety of test drives from Chevrolet, FCA (Chrysler, Jeep, Dodge, Ram, Fiat), Mazda, and of course, Toyota. The Toyota models that will be available for test drives include: Camry Highlander, Highlander Hybrid, Prius, RAV4.

Toyota Test Drive Hours of Operation:

Thursday, March 2 3 PM – 8 PM
Friday, March 3 1 PM – 8 PM
Saturday, March 4 10 AM – 6 PM
Sunday, March 5 10 AM – 5 PM

The event offers a Senior discount and children under 12 are free with a paying adult. There will be a variety of fun activities including: the FCA ziplining, Tricky Trails Golf (with all proceeds donated to Feeding America of Eastern Wisconsin), Kids Test Track (Friday-Sunday Only), ADAMM Showcase (cool classics and artistically inspired cars), Car Karaoke!, and more.

For more dealership deals, Follow Wilde Toyota on Twitter or Like us on Facebook.

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Child Passenger Safety Week

Child Passenger Safety Week

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This week is Child Passenger Safety week. Did you know that Motor Vehicle Crashes are the leading cause of unintentional deaths among children aged 1-19? In 2014 alone, 451 children aged 8 and under died due to a motor vehicle crash making up 15% of childhood motor vehicle fatalities. Sadly 116 of these children were not restrained by an age-appropriate device such as an infant car seat, booster seat or seat belt. Child Passenger Safety is an important topic and we wanted to take this opportunity to highlight Wisconsin Laws regarding child passengers and to urge you to take the safety of your child passengers into consideration each time you are driving in your Wilde Car.

According to the Wisconsin DMV, children must use a car seat until they reach age 4 and 40 pounds and a booster seat until they reach age 8, more than 80 pounds in weight or more than 4ft. 9 in. tall. Penalty for non-compliance with child safety requirements depends on the age of the child in Wisconsin. If the child is less than four years, the total penalty is $175.30 while fines for children between 4 and 8 is $150.10 for the first offense, $200.50 for the second offense, and $263.50 for the third and subsequent offenses. There are no exemptions from these rules, regardless of why the child was removed from the restraint. Shockingly, 3 out of 4 child safety seats aren’t used correctly. If you are worried about the installation there is a helpful video series provided by Zero in Wisconsin that illustrates the correct way to set up your child safety seats.

It is always safer for your child to ride in the backseat over the front and carseats are an important part of child passenger safety. Read below for car seat recommendations for your child from safecar.gov:

recommended-car-seat-graphic

Rear-Facing Car Seat:

Children under age 1 should always ride in rear-facing car seats. You should try to keep your child in rear-facing carseats until they reach the top height or weight limit allowed by the car seat manufacturer. Convertible and All-In-One car seats typically have higher height and weight limits and allow your child to stay rear-facing longer. Once your child outgrows rear-facing they are ready for a forward-facing car seat with a harness and tether. According to Wisconsin Law children less than 1 year old, or less than 20 lbs. must be in a rear-facing child seat in the back seat (if so equipped).

Forward-Facing Car Seat:

Keep your child in a forward-facing car seat with a harness and tether until they reach the top height or weight limit allowed by your car seat’s manufacturer. Once your child outgrows the forward-facing car seat with a harness, it’s time to travel in a booster seat, but still in the back seat. According to Wisconsin law, if your child is at least one year old and 20 pounds, but less than four years old or less than 40 pounds, they must be a in a forward- or rear-facing child seat in the back seat (if so equipped).

Booster Seat:

You should keep your child in a booster seat until they are big enough for a seat belt to fit properly, which means the lap belt lies snugly across the upper thighs (not stomach) and the shoulder belt should lie snugly across the shoulder and chest (not the neck or face). Once your child outgrows a booster seat, your child is finally ready for a seatbelt. According to Wisconsin Law, children aged 4 to age 8, and between 40-80 lbs., and no more than 4 ft. 9 in. must be in a forward- or rear-facing child seat in the back seat (if so equipped) or a booster seat.

Seat Belt:

Even though your child has outgrown the booster seat, safety is still very important. The back seat is the safest place for your child and you should have them sit in the back until they are at least 12 years old. Never start the car without making sure your children are buckled up! Teaching them this habit young will help keep them safe when as passengers and future drivers.

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Lynda Roscoe Toyota

Lynda’s Story: 26 Years and It’s Still Running

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Lynda Roscoe first bought her 1990 Toyota Celica ST when it was new at Wilde Toyota. Now with over 233,000 miles, Lynda’s car is still running and turning heads. Lynda says that she has never had to do anything but regular maintenance and upkeep over the past 26 years. We first shared her story in 2013 when she was waiting for her antique license plates. Now she’s reached back out to show off the new license plates and share that her car is still getting her where she needs to go.Lynda Roscoe Toyota Stories like Lynda’s are one of the main reasons we love selling Toyotas. It’s about helping the customer find their perfect car that they can live their lives with. We are so glad we were able to help you get a great car then, Lynda, and we are so pleased it’s still going strong. Have a remarkable tale like Lynda? Contact us. We love sharing our customer’s car stories and would love to share yours too!

For more Wilde Toyota news, Follow Wilde Toyota on Twitter or Like us on Facebook.

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Distracted Driving Month

April is Distracted Driving Awareness Month

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This month has been named Distracted Driving Awareness Month by the National Safety Council. Toyota is taking steps to increase driver safety by creating a research institute that is working on elimination of car crashestalking cars that will be able to report on road conditions; and a new mapping system that will help with hazard avoidance. Still, distracted driving is a major issue and we urge everyone to make the important decision to pay attention when they are driving. In Wisconsin alone, the most recent year’s (2014) average for car crashes was nearly 120,000! Nationally for the same year, 3,179 people were killed, and 431,000 were injured in motor vehicle crashes involving distracted drivers. According to the United States government, distracted driving is considered any of the following activities:

  • Texting
  • Using a cell phone or smartphone
  • Eating and drinking
  • Talking to passengers
  • Grooming
  • Reading, including maps
  • Using a navigation system
  • Watching a video
  • Adjusting a radio, CD player, or MP3 player
  • Or anything else that distracts from the priority of operating a motor vehicle

So should you not change the radio? Generally its considered safe to avert your eyes from the road for 3 seconds in order to adjust the radio, however most text messages take an average of 5 seconds of the reader’s time. The National Safety Council advises to send and read text messages before you start driving, decide where you want to go before you put the car in “drive” and enter it into the GPS if necessary, and pull off to the side of the road if you need to take a call.  Hands free and new infotainment systems are helpful, but ultimately still a major distraction. Try your hardest to leave your commute time to commuting alone. Allow this to be the time that you reflect on your day or simply enjoy the open road with some great tunes. Join in on the conversation on social media using the hashtag “#takebackyourdrive’ or visit nsc.org and pledge to be a more attentive driver.

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Wilde Toyota Wins Dealer of the Year!

We’ve Won 2016 Dealer of the Year for Wisconsin

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Dealerrater has announced this year’s Dealer of the Year for each brand per state and we are excited to announce that we’ve won for Scion. Winners are determined by a calculation called PowerScore, which considers the dealership’s average DealerRater star-rating as well as the total number of reviews written about the dealership during the calendar year. Categories for scoring include customer service, quality of work, friendliness, pricing and overall experience. In order to qualify, new- and used-car dealers must have had at least 25 new reviews written on DealerRater.com during 2015 and averaged a minimum of a four out of five-star rating.

We are also thrilled to announce we have won the 2016 Consumer Satisfaction Award through Dealerrater. This award goes to the top 10% of dealers and is decided similarly to the Dealer of the Year award.

We would like to thank you all for submitting your reviews because without you, our amazing customers, we could never have won this. We are pleased to continue serving you all the best way we can and look forward to a positive review-filled year.

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